Athens, “The Classic City” that has quickly become one of the most beloved destinations, has been named ‘The South’s Best College Town 2022’ by Southern Living. Recognized for its vibrant dining scene and incredible live music, Athens was distinguished by the magazine’s readers as the top destination choice.    

“We are so excited to see Athens top Southern Living’s list of the best college towns this year,” said Hannah Smith, director of marketing and communications for Athens Convention & Visitors Bureau. “Our community teems with creative energy, and with this accolade, we look forward to welcoming more visitors to experience the wide variety of independent, forward-thinking restaurants and local shops that have put us on the map.”  

In addition to ‘The South’s Best College Town 2022,’ Athens favorite Creature Comforts Brewing Co. was named on ‘The South’s Best Breweries 2022’ list. Located in downtown Athens, the brewery is a popular stop on the Athens Beer Trail and features an expansive outdoor patio, tasting room and retail shop.  

Voted on by its readers, Southern Living’s The South’s Best 2022 awards celebrate the people, places and communities that make the South more vibrant than ever. A complete list of the award winners will be featured in the April issue of the publication.  


Media note: for images, visit  

Link to Southern Living The South's Best Winners, College Towns

Link to Southern Living, Why Athens is the South's Best College Town



About Athens, GA: 

Located an hour outside of Atlanta, Athens is known for its eclectic mix of Southern culture, modern attractions, and a vibrant arts scene, which includes incredible live music. The vibe and energy that gave birth to R.E.M., the B-52s and Widespread Panic is alive and well today through a variety of events and attractions, like the Athens Music Walk of Fame. Historic architecture and impressive gardens in the restored Victorian-era downtown complete the blend of traditional Southern heritage and contemporary style. Lodging is available for every budget, including modern inns, hotels, B&B’s and short-term rentals. Athens is a true escape for wanderers of all ages. For more information, visit

About the Athens Convention & Visitors Bureau  

The Athens Convention & Visitors Bureau is the official destination marketing organization for Athens-Clarke County, Ga. Its primary goal is to increase the economic impact of the hospitality and visitor industry by attracting individual visitors, group tours, and meetings and conventions to Athens. Tourism WORK$ for Athens, contributing more than $350 million in spending, just under $24 million in local and state tax revenue in 2019, and putting more than 3,000 people to work.  


Media Contact: 

Lou Hammond Group 

Carter Long/Anne Bernard